In 1944, The Vegan Society created the word “vegan,” and their Trademark is the authentic international vegan standard. Today, products must pass specific criteria to be eligible for registration. A dedicated and experienced team checks each individual product application against the criteria, and queries any potential inclusion of animal ingredients, including those not present in the final product.
Animals: The Vegan Society understands the word “animal” to refer to the entire animal kingdom, that is all vertebrates and all multicellular invertebrates. The word may be used either as a noun or an adjective and to refer to either a species or an individual animal, depending on context. Unless otherwise stated, it usually means non-human animals.
Animal ingredients: The manufacture and/or development of the product, and where applicable its ingredients, must not involve, or have involved, the use of any animal product, by-product or derivative.
Animal testing: The development and/or manufacture of the product, and where applicable its ingredients, must not involve, or have involved, testing of any sort on animals conducted at the initiative of the company or on its behalf, or by parties over whom the company has effective control.